Our story.

Pitch is Scotland’s international conference of hip hop and underground culture which takes place in the east end of Glasgow.

This year the conference and festival is on 22-23rd August 2024 at Drygate Brewery, Glasgow.

Follow Pitch Scotland Selects New Music Playlist!

Pitch Scotland is presented by the country's new music champions the Scottish Alternative Music Awards (SAMA). Pitch has evolved from a successful pilot event called HANG (Hip-Hop Aimed Networking with Grime) which took place in July 2021.

The Pitch programme will also showcase artists from Scotland at key music industry events such as FOCUS Wales, Future Echoes (Sweden), New Skool Rules (Netherlands), Cranium Festival (Canada), Pro Weekend Festivasl (Spain).

Pitch is ran in partnership with Creative Scotland, and PRS Foundation, with additional support from Music Nova Scotia & Drygate Brewery.

Pitch would also like to thank AiiTee (Artist), Aiysha (Artist), Donna Boyd (Event organiser), Mobolaji Agoro (UP2STANDRD), Steg G (Artist), Sanjeev Mann (Producer / Journalist), and Sean Focus (Artist) for contributing to the focus groups.

Pitch would also like the thank the external 2023 Showcase Decision Making Process group. The showcase artists were selected from the 100+ entries to Pitch’s callout by a team of decision-makers including Kayleigh Robin from Resonate Music Conference, Umong Shah (Fortitude Music/Future Echoes), SkyyBoii (AOK Events) and Up2stndrd's Sami Omar.

Previous Pitch speakers:

Tiffany Calver, Darren McGarvey, Ben Wynter, Donnae’o, NoLay, Bash The Entertainer, Fliptrix & High Focus Records, Ransom FA, Luckyme Records, Andy Musgrave (Mgmt: AJ Tracey) & more.